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The Journal

Notes on growth. Written in plain language.

What we learn building websites, ranking pages, running ads and putting AI to work for small businesses.

Broad Match, Phrase Match & Exact Match in Google Ads: What's the Difference?
FeaturedAds

Broad Match, Phrase Match & Exact Match in Google Ads: What's the Difference?

If you've ever run a Google Ads campaign and found your ads showing up for searches that have nothing to do with your business, your keyword match settings are likely the culprit.

Ben Kittiratanaporn, founder of Witthaya Digital
Ben Kittiratanaporn16 Aug 2026 · 5 min read
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Is Hiring a Lead Generation Agency Worth It in 2026?
Ads5 min

Is Hiring a Lead Generation Agency Worth It in 2026?

All business owners usually reach a point where they notice leads starting to thin out, the sales team is hungry for more, and someone raises the idea of outsourcing to get things moving again.

16 Jul 2026
The Hidden Cost of Neglecting Website Maintenance
Web5 min

The Hidden Cost of Neglecting Website Maintenance

Before a potential customer calls, emails, or walks through your door, they visit your website.

16 Jun 2026
Are Backlink Building Services Still Worth It in 2026?
SEO5 min

Are Backlink Building Services Still Worth It in 2026?

Search engine optimization is always changing, especially in the last few years.

18 May 2026
Organic Traffic Growth Secrets: What Top-Ranking Sites Do Differently
SEO5 min

Organic Traffic Growth Secrets: What Top-Ranking Sites Do Differently

Organic traffic growth remains the most sustainable and cost-effective growth channel for businesses in 2026, yet many brands still struggle to move beyond page two of search results.

17 Mar 2026
Why Should You Work With a Digital Advertising Agency?
Ads3 min

Why Should You Work With a Digital Advertising Agency?

Through strategic and paid advertising channels, a digital advertising firm assists companies in promoting their goods and services online.

16 Feb 2026
What Makes Web Marketing the Foundation of Online Success?
Web3 min

What Makes Web Marketing the Foundation of Online Success?

Web marketing refers to the process of promoting a business or brand over the internet.

16 Jan 2026
What Makes Website Design Agencies Essential for Business Success?
Web4 min

What Makes Website Design Agencies Essential for Business Success?

Website design agencies are experts at designing, developing, and refining websites that offer a smooth user experience and represent a brand's identity.

16 Dec 2025
What is a Landing Page?
Web4 min

What is a Landing Page?

The phrase "landing page" frequently appears in conversations, advertising, and lead generation discussions in digital marketing.

13 Nov 2025

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